ASOS.com - Affiliate Program

Date joined Paid On Results: 03rd September 2004

Affiliate Acceptance: Merchant Approval

Cookie Length: 7 Day(s)

Merchant URL: http://www.asos.com/

Product Feed: Yes

ASOS.com is the place for designer labels and celebrity style, selling hot designer brands like Rocawear, Ringspun, Hooch, Bench, Playboy, Boxfresh and more.

We run an ethical marketing affiliate program! We will refuse any affiliate that is deemed as spyware.

Why ASOS?

It seems like everyone wants to look like a celebrity and wear the latest looks and ASOS.com sells up to the minute, cutting edge celebrity fashion. All of our products are ‘in the style of’ an A-lister, ‘asSeenon’ on a celebrity or by a brand that is a particular favourite of the stars.
And with something to suit all tastes and budgets on the site, plus a large number of new products added every week, there's always a reason to come back and check out our ever-growing range.

Can I become an ASOS.com affiliate?

In order to protect our brand, and maximise our affiliate’s conversion rates, we manually approve the applications to join the program, to ensure that the ASOS brand and the site in question can work together, and that the advertising is relevant to the content of the site. As an example, a site which features simply a long list of links/banners with no real content is less likely to be promoting ASOS.com than a shopping portal site, where ASOS.com is introduced with a bit of text about the company, and all imagery is credited.

It’s also vital that our affiliates stick to the terms signed up to, especially where creative is concerned. By picking up the creative from the central source, and NOT hardcoding into your site, we can ensure that your site has the latest possible creative on, without you having to update your site all the time! We also ask that ASOS.com is credited where it’s used, and products are not advertised on your site without mentioning that the products are from ASOS.com. This will also help to reassure your customers that the goods are coming from a reputable, trusted company.

In return for this, ASOS.com will pay 10% commission on every sale generated from a direct click through from your site. Our top affiliates send us targeted traffic, its not quantity but quality we look for. Currently, the average order value through this channel is around £40, so there is potential to earn a large amount of commissions with this programme!

We’ve got a dedicated Affiliate Programme Co-ordinator to work closely with our affiliates to ensure the success of the programme and that our affiliates continue to earn, and if you’ve got any questions, please email these to gavina@asos.com

Keyword Policy

ASOS.com does not allow affiliates to bid on keywords which infringe on our trademarks. As such, any affiliates bidding on keywords including, but not limited to the list below, will be removed from the program. Additionally, mis-spellings of ASOS related trademarks, in domains or search engine marketing is not permitted.

ASOS
ASOS.com
ASOS PLC
Asseenonscreen
Asseenonscreen.com

We are happy for affiliates to bid on generic terms which do not include our trademarks to drive traffic to the ASOS.com site.Commission is paid on the sale value before VAT.